Enthusiast Media Group » Catalogs http://enthusiastmediagroup.wordpress.com Print Management at its BEST Wed, 18 Nov 2009 21:13:33 +0000 http://wordpress.com/ en hourly 1 http://www.gravatar.com/blavatar/7188edd2d7d552938e35f2c92c1dae54?s=96&d=http://s.wordpress.com/i/buttonw-com.png Enthusiast Media Group » Catalogs http://enthusiastmediagroup.wordpress.com http://enthusiastmediagroup.wordpress.com/2009/11/17/1476/ http://enthusiastmediagroup.wordpress.com/2009/11/17/1476/#comments Tue, 17 Nov 2009 22:39:03 +0000 enthusiastmediagroup http://enthusiastmediagroup.wordpress.com/?p=1476 ]]>

Publishing Business Conference & Expo

March 8 – 10 2010

Cost $825.00

From the Publishers of

Publishing Executive

Book Business

The Publishing Business Conference & Expo discusses and debates the most pressing issues facing book and magazine publishing industries today. Attendees walk away with strategies, tips and tactics to help their companies grow,profit and succeed 

 

The Publishing Business Conference & Expo discusses and debates the most pressing issues facing book and magazine publishing industries today. Attendees walk away with strategies, tips and tactics to help their companies grow,profit and succeed

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Publishing Business Virtual Conference & Expo

 

Now thru Feb 2, 2010

Free Virtual Conference

book businessPresented by Book Business

target marketingSponsored by Target Marketing

 

Book Business is proud to present the first Publishing Business Virtual Conference & Expo: Digital Content Day at Your Desk! Please fill out the registration form below to register for this FREE event, and to ensure your access to the latest and most effective digital publishing strategies and solutions. Fields marked with an aterisk*are required.

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Winning Strategies for Catalog Production

Catalog productionHow to Guide

Cost $24.95

The editors of Catalog Success magazine have assembled a group of educational and instructive articles written by a group of contributors who specialize in the catalog industry. Find effective tactics to reduce photography costs and valuable information to help you better manage your catalog production workflow, specifically in the areas of paper selection, marketing, and achieving a prosperous relationship with your printer.

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Strategic Catalog Marketing

Strategic marketingAuthor: Stephen Lett

Price $47.00

Strategic Catalog Marketing is not just another “how-to” book about direct marketing. Stephen Lett wrote this book about catalog marketing especially for catalogers. This book is a practical guide, written with you, the catalog marketer, in mind.

You’ll find…Step-by-step instructions on how to develop a circulation plan…How to execute a mail plan…How to analyze your business…and much more!

Find crucial guidance in your quest to start, build and/or grow exponentially your catalog and online business.

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Engaging Customers on the Third Screen:

How Mobile Is Changing the Way People

Interact With Your Publishing Brand

Date: December 8th 2009

Time 2:00 ET

Webinar: Free

Presented by: Book Business

     

                 

Publishing Executive

The advent of mobile devices and consumers’ rapidly evolving reading habits make it more imperative than ever for publishers to reach readers wherever they are.

Webinar attendees will learn about:

  • The mobile landscape for publishers, including an industry overview, growth projections, and options for being mobile (apps, mobile sites, designing for the small screen, and more).
  • How to leverage mobile to extend your reach, increase your audience, promote special events and drive revenue.
  • What to consider when evaluating a mobile solution.
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Catalog Production Strategies Revealed

Price $24.95

Price 6-9 guides 19.95 each

Price 10-39 guides 14.95 each

 

Target MarketingTarget Marketing bookstore

 HOW-TO GUIDE

The editors of Catalog Success have pulled together tips and tactics to help you refine your catalog’s production process. Learn how to select paper and printers, ensure color quality, improve a digital workflow, boost the efficiency of your next photo shoot, reduce costly production errors, save time and money on printing costs, and more

]]> http://enthusiastmediagroup.wordpress.com/2009/11/01/1450/feed/ 0 enthusiastmediagroup Target Marketing http://enthusiastmediagroup.wordpress.com/2009/10/29/1434/ http://enthusiastmediagroup.wordpress.com/2009/10/29/1434/#comments Thu, 29 Oct 2009 17:02:35 +0000 enthusiastmediagroup http://enthusiastmediagroup.wordpress.com/?p=1434 ]]>

Who’s Charging What!
NEW Edition Now Available

target marketingTarget Market bookstore

Print $149.00

Online$149.00

 Print/Online $199.00

 

  Who’s Charging What! — Your Guide to Direct Marketing Creative Services gives you complete facts on more than 150 of the top copywriters, agencies, designers, and consultants, providing you with the critical information you need to make decisions when looking for a copywriter. These top-flight professionals can deliver powerful, response-generating direct mail, e-mail, Websites, catalogs, print and broadcast advertising and any other direct response creative.

 

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Copywriting Tools & Techniques

eLearning Seminar

Learn at your desk, at your convenience! Gain 6 weeks of one-on-one attention while learning how to write convincing, credible copy that moves people to action.

1/19/2010

3/09/2010

5/11/2010

DMA Member $999.00

Non-Member $1299.00

DMA_logoSponsored by the DMA

 

Improve your writing skills and learn the latest techniques in direct marketing copywriting in this personalized, highly interactive workshop. Your instructor – a top professional copywriter – will guide you through weekly lectures and writing assignments sent via email, answer any questions you have along the way and personally critique your work.

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Put your SEO on Steroids with blogs

November 19, 2009

Time 2:00 PM EST

Webinar: Free

Target MarketingPresented by: Target Marketing

If you’re ready to tap into the power of blogging or want to improve results to your company’s blogging efforts, you won’t want to miss this educational event during which you will learn how to:

  • Develop SEO-friendly content
  • Determine the optimal posting frequency
  • Measure the value of your investment
  • Engage customers and prospects
]]> http://enthusiastmediagroup.wordpress.com/2009/10/19/1446/feed/ 0 enthusiastmediagroup Target Marketing http://enthusiastmediagroup.wordpress.com/2009/10/17/1425/ http://enthusiastmediagroup.wordpress.com/2009/10/17/1425/#comments Sat, 17 Oct 2009 16:29:04 +0000 enthusiastmediagroup http://enthusiastmediagroup.wordpress.com/?p=1425 ]]>

Paper or Electronic? The Impact of Choices

November 17,2009

Time 2:00PM ET

Webinar: Free

target marketingPresented by Target Marketing

 

An all-star panel on sustainability will break down:

Environmental impacts of both paper and digital channels

Tools and processes by which to gauge a product’s or process’s carbon footprint

Building the triple bottom line into the media selection process

Real-world examples of sustainability-driven media planning 

 

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